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Episode 5
Your Product or Service
Recap of last week: Building Your Audience
- How do your prospects wants & needs intersect with YOUR skills & passions?
- How does your product or service offer value, and why is that important?
- How does it (and YOU!) differentiate from competitors?
- How can you capitalize on your relationship to up-sell or cross-sell?
- How do you motivate your audience to refer their friends and peers to you?
Weekly Challenge: How can you use what you’ve learned in this, and the prior 4 episodes, to POSITION your product or service for success?
- IMPORTANT: Use SPECIFIC language that mirrors the language your prospects would use!
Moving forward: What we will be covering in upcoming episodes!
As always, thank you for listening, please check out the blog at: www.influenceunderstood.com/blog
Thank you,
-G
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