About Us


The Premier Community For IT And Technology Professional Services Companies 

Please let me share my philosophy with you…

  • I believe that Firm Owners, SalesPeople, and Recruiters want to succeed.
  • I believe that many of them have the ability to succeed.

So why do so few?


Poor Connection with your team = Poor team performance.

Poor Connection with your prospects = Few Job Orders and fewer filled roles.

Poor Connection with your candidate = Inability to consistently produce A-Level talent.

If you…

  • Have a sales team that is not hitting their goals
  • Have a recruiting team that is unable to produce A-Level talent
  • Can’t get your company message to resonate with the marketplace

…Then we need to talk!

Influence Understood is dedicated to taking you from stuck to ELITE!

My name is Gerry Gadoury.  I founded Influence Understood to help passionate IT and Technology Staffing and Consulting firms to achieve their goals.  I have spent more than twenty years in sales, recruiting, management, training, and consulting.  I work with business owners, managers, sales people, and recruiters to help them connect with their teams, prospects, and candidates in a meaningful and significant way.

What does this connection do for you?

Consume the content.

Join the community.

Enroll in the Influence Understood Success Academy.

You’ll see exactly what connection does for your business!

Thank you for stopping by,




2016 Influence Understood is a trademark of Applied Knowledge Enterprises LLC.

No Responses

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    This site uses Akismet to reduce spam. Learn how your comment data is processed.